3 steps to better skin

in under 10 minutes a day

Are you new to skincare and feel unsure about how to get started? No worries — here are the answers. This is a simple three-step crash course in basic skincare for anyone who wants to know better.

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Key Insights

  • A simple three-step skincare routine can make a noticeable difference to skin quality without taking much time.

  • Regular cleansing morning and evening prepares the skin, reduces irritation and improves shaving results.

  • Moisturising according to your skin type is essential to soothe the skin, maintain moisture balance and achieve a healthier overall appearance.

Step 1 – Cleansing

Thorough cleansing is the foundation of ALL skincare. This step has the greatest impact on your skin and should be performed both morning and evening. Start by wetting your face with lukewarm water. Dispense a small amount of cleanser into your hand — roughly the size of a hazelnut. Rub your hands together and apply the gel to your face. Massage gently with calm, circular movements until a light lather forms. Rinse with lukewarm water. If you are not shaving, you can dry your face now; otherwise, leave the moisture on for a smoother shave.

Step 2 – Shaving

Every good shave begins with hydrated skin. Lukewarm water softens the beard hairs, and if you have used a good cleanser in step one, your beard will already be softened. Soft beard hairs are easier to shave than coarse ones.

Shaving gel is a functional and easy-to-use product that does not require building up a lather. It works in the same way as traditional shaving foam, but is transparent — making it ideal if you need to define beard lines. Apply the gel and let it sit for about a minute before starting to shave.

Always shave with the grain. If, after the first pass, you notice stubborn stubble remaining, you can carefully shave against the grain where necessary. Carefully!

Rinse with lukewarm water. Pat your face dry by pressing the towel gently against the skin. Do not rub, as freshly shaved skin is especially sensitive immediately after shaving.

Use a caring aftershave with fragrance, such as Benjamin Barber Aftershave Balm Black Oak, or apply Proraso After Shave Balm Refreshing Eucalyptus to the shaved areas to soothe and heal the skin.

Step 3 – Moisturising

In this step, you hydrate your skin using a good moisturiser suited to your skin type. Moisturising is the final step and should be done both morning and evening. For those looking for an unscented, softening and effective face cream — also suitable for sensitive skin — we recommend Gents Skin Facial Moisturizer.

“Afterwards comes inspection and admiration of one’s well-groomed and advantageous appearance, followed by practising tough facial expressions and gestures in front of the mirror. Then you give yourself a big smile, and the procedure is complete.” (To quote Per Holmberg, competition winner June 2004).